Update your marketing materials

Update your marketing materials is success tip #2 of 5 ways to Promote Monthly Incentives to Grow Your Business. Although we do business in a digital world, never underestimate the power of good marketing tools like business cards, brochures, and flyers. You’d be surprised at how much they are needed especially when most of your marketing is word-of-mouth. What would you do if your smartphone suddenly decided to act up when you wanted to show off your new fancy mobile designed website? That business card you so smugly scoffed at would have come in handy especially if you had a QR code on it that could send that next potential client directly to your website!

Create Niche Business Cards

They say don’t put all your eggs in one basket so why are you putting everything you do on one business card? Yes, definitely have your main business card that has all your contact information on it but take this concept one step further with niche business cards! A niche business card is a custom designed mini advertisement of your products and services neatly composed on one card. You could definitely design your business card to display both a front and back image or make it multi-dimensional with the use of QR codes or listing a hyperlink to a landing page where potential clients can get more information. Try magnetic business cards or those that serve a purpose like adding a calendar or a place to right in an appointment to the backside.

Along with making your business card stand out from the rest, create or update your brochure and brand it alongside your business card or design it as an extension of your business cards. Get creative and take your brochure digital by designing a digital version of your brochure as a website. How about redesigning an existing website as an incentive promotion that entices current customers to repurchase products and services. Use your business cards and brochures as promotional products equipped with discounts and coupons that can be given away at networking events you attend.

Make Business Cards with Send Out Cards

Have you considered Send Out Cards for your next set of business cards? Send Out Cards not only helps you with designing custom greeting cards and postcards, they also take that fine quality printing one step further with business cards. That same process of utilizing their templates or uploading your own images can be used to produce quality business cards.

   

Onward and Upward!

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